Menggunakan User Generated Content (UGC) untuk Meningkatkan SEO
Search Engine Optimizations (SEO) Tak Berkategori

Menggunakan User Generated Content (UGC) untuk Meningkatkan SEO

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User-Generated Content (UGC) digunakan oleh banyak perusahaan tidak hanya untuk tujuan SEO, tetapi juga sebagai bagian dari strategi pemasaran konten mereka dan sebagai cara untuk meningkatkan keterpaparan dan membangun kepercayaan.

Baca Juga : Combining SEO and PPC for Better Results

Karena waktu telah berubah dan milenium telah mengambil alih, sekarang kami melakukan berbagai hal dengan cara mereka. Faktanya, generasi milenial lebih suka berbelanja online dan mereka tidak keberatan membuat konten buatan pengguna tentang hal-hal yang mereka sukai. Menurut survei, bahkan 85% orang mengatakan bahwa mereka lebih percaya pada konten buatan pengguna daripada konten buatan merek dan hal ini dapat memengaruhi keputusan pembelian mereka.

Jadi mengapa tidak menggunakan UGC untuk meningkatkan SEO?

Inilah alasannya!

Memperbarui Konten Secara Teratur

Cara termudah untuk mencapai ini adalah dengan menjangkau orang-orang di media sosial. Banyak merek telah menggunakan manfaat media sosial untuk membuat UGC untuk meningkatkan SEO dan hasilnya positif.

Meskipun media sosial adalah tempat di mana Anda dapat menghasilkan konten paling banyak dari jenis ini, Anda dapat menggunakan UGC untuk meningkatkan SEO dengan langsung menghubungkan saluran sosial Anda ke situs web Anda. Google menyukai paparan media sosial dan Anda akan mendapat skor tinggi dalam hasil pencarian.

Jadi, dorong pengikut Anda di media sosial untuk mengambil bagian dalam sesuatu – hadiah dan kompetisi biasanya paling berhasil.

Dapatkan Bukti Sosial

Hal-hal telah berubah saat ini, dan belanja online tidak sepenuhnya mengacu pada belanja e-niaga . Faktanya, banyak hal telah berubah sehingga jika kami tidak melihat perusahaan terlibat di media sosial, kami biasanya bertanya ada apa. ini bahkan dapat dilihat sebagai situs web yang tidak asli atau penipuan.

Eksposur yang baik di media sosial terutama jika didukung oleh ulasan yang baik dan pelanggan yang senang bisa sangat berarti. Ini tidak hanya akan meningkatkan posisi Anda dalam hal SEO, tetapi juga akan memberi Anda lebih banyak pelanggan yang menghargai bukti sosial yang telah mereka lihat.

Peringkat Lebih Baik pada Tail Keywoards

Secara teori, penargetan kata kunci mungkin terdengar seperti tugas yang sangat sederhana. Dalam praktiknya, segalanya jauh lebih berbeda. Pengguna saat ini menggunakan mesin pencari lebih bebas. Kueri penelusuran mereka mungkin datang dalam bentuk pertanyaan, frasa singkat, atau kalimat deskriptif. Faktanya, pengguna menginginkan jawaban spesifik untuk pertanyaan spesifik mereka, sehingga mereka cenderung mencari kata kunci berekor panjang.

Jika mereka menulis ulasan tentang produk atau layanan Anda, mereka tidak akan melakukannya dengan cara yang Anda lakukan. Mereka tidak akan menargetkan kata kunci, tetapi mereka lebih suka menulis secara alami saat mereka berbicara. ini membuka pintu untuk memberi peringkat pada kata kunci baru – kata kunci yang bahkan tidak pernah terpikirkan oleh Anda.

Jangan pernah meremehkan kekuatan UGC untuk meningkatkan SEO. Dorong pengikut Anda untuk menyebarkan berita tentang bisnis Anda dan Anda akan melihat bagaimana dengan sedikit usaha Anda dapat mencapai hasil yang luar biasa.

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